7 SEO Best Practices for Structuring URLs

7 SEO Best Practices for Structuring URLs

One of the most often overlooked steps of creating a website page or blog post is optimizing the URL. While all of the major content management systems (CMS) like WordPress give you the ability to edit the URL for each page, they will also auto-populate this field for...
3 Simple Ways to Improve Your Bounce Rate

3 Simple Ways to Improve Your Bounce Rate

A website’s bounce rate is an often misinterpreted statistic and it’s a metric I get a lot of questions about. I’ve talked about bounce rate as part of an overall SEO strategy before, but today I wanted to focus in and talk about ways you can improve your site’s...
Easily Optimize Website Images For Free

Easily Optimize Website Images For Free

If the page load time on Amazon.com slows by one second, they lose $1.6B annually. I don’t even know what $1.6B looks like but that stat comes from a recent study geared toward learning more about the tolerance of slow webpage speeds for the average U.S. web...
One Click Google Reviews

One Click Google Reviews

92% of consumers read online reviews before making a buying decision. 92%. Think back to the last time you were looking for a product or service; did you check out their reviews first? Whether we’re talking about Google, Facebook, Amazon or just about any other...
On-Page SEO: How to Optimize Your Blog Posts

On-Page SEO: How to Optimize Your Blog Posts

When talking about on-page SEO, there are a lot of myths, outdated techniques and just plain wrong information floating around the internet. Today I wanted to share with you a quick checklist of some solid on-page SEO strategies you can start putting into practice...