Website Tips and Strategies

A collection of articles, resources and tools you can use to get the most out of your website and crush it online.

DIY Guide to SEO

Get instant access to our, step-by-step SEO Checklist for the average website owner that shows you how to lay the groundwork for a solid search engine-friendly website. 

Never Forget Passwords Again with This 1 Simple Trick

The first rule when it comes to password security is to never use the same password twice. Every account you have should use its own unique password. The reasoning behind this is because if you use one password for everything and someone obtains your password to one...

The 8 Minute Beginner’s Guide to Creating a Call to Action

What is a Call To Action (CTA)? In it's most basic form, a "Call to Action" (often abbreviated as CTA) is when you prompt a user to perform a specific action, such as clicking on a button or a link. The action can be anything, such as subscribing to an email list,...

Blogging: 5 Fatal Mistakes and How To Avoid Them

Blogging is an amazing and powerful tool that can fuel the growth of any website when done properly. Unfortunately, there are plenty of myths and bad information floating around in the wild that can derail your dreams of blogging success. Executing any of these...

3 Amazing Blog Topic Generators You Need To Use Immediately

One of the most common excuses I hear about why a business doesn't employ a blog on their website is because they're afraid they won't have anything to talk about, or they won't be able to find topics to continue writing about past the first few posts. I hear things...

7 SEO Best Practices for Structuring URLs

One of the most often overlooked steps of creating a website page or blog post is optimizing the URL. While all of the major content management systems (CMS) like WordPress give you the ability to edit the URL for each page, they will also auto-populate this field for...

3 Simple Ways to Improve Your Bounce Rate

A website’s bounce rate is an often misinterpreted statistic and it’s a metric I get a lot of questions about. I’ve talked about bounce rate as part of an overall SEO strategy before, but today I wanted to focus in and talk about ways you can improve your site’s...

5 Types of Headlines Our Brains Are Wired To Click

8 out of 10 people will read your headline. Only 2 out of 10 will read your article. I was going to try to write some witty statement or smart ass remark but I think those statistics kind of drive the point home on their own. Your headline is the most important piece...

Where to Find Free Images for Your Website

Images are an important part of a web page. They help break up content and add a bit of visual "pop" to otherwise boring blocks of words. We've previously covered how to resize and optimize images for your website, but the question that always comes up is...

Easily Optimize Website Images For Free

If the page load time on Amazon.com slows by one second, they lose $1.6B annually. I don't even know what $1.6B looks like but that stat comes from a recent study geared toward learning more about the tolerance of slow webpage speeds for the average U.S. web user....

One Click Google Reviews

92% of consumers read online reviews before making a buying decision. 92%. Think back to the last time you were looking for a product or service; did you check out their reviews first? Whether we’re talking about Google, Facebook, Amazon or just about any other...

On-Page SEO: How to Optimize Your Blog Posts

When talking about on-page SEO, there are a lot of myths, outdated techniques and just plain wrong information floating around the internet. Today I wanted to share with you a quick checklist of some solid on-page SEO strategies you can start putting into practice...

Green Tea Media?

"Starting a company is like chewing glass and staring into the abyss." That's a quote from Elon Musk. Actually I think he was quoting someone else when he was quoted but that's neither here nor there, the point is that on some level, it's sort of true. Ok, the chewing...

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