How to Boost Content Engagement with a Few Simple Formatting Tricks [VIDEO]

by Blogging, SEO

Making a few simple adjustments to your content’s formatting can boost reader engagement and make it easier to consume your brand’s content. Here’s how.

Content Formatting Tips Overview

  • Shorter column widths (between 600px and 720px)
  • Short punchy paragraphs of 2-3 sentences
  • Use listsĀ (like this one!) and bold/italics when possibleĀ 
  • Don’t forget the visuals! Including: videos, images, charts, graphs, quotes, call out text, embedded tweets, etc.

Contributed by: Alex Brinkman

Alex is the owner and founder of Green Tree Media. For the better part of a decade, he has been helping organizations of all sizes create and grow their online presence and achieve their online goals. Aside from web design and development, Alex also has a passion for internet marketing, bio-hacking, motivational and inspirational quotes, giving strangers hi-fives and is pretty much addicted to obstacle course races.
Share This