How to Boost Content Engagement with a Few Simple Formatting Tricks [VIDEO]

by Blogging, SEO

Making a few simple adjustments to your content’s formatting can boost reader engagement and make it easier to consume your brand’s content. Here’s how.

Content Formatting Tips Overview

  • Shorter column widths (between 600px and 720px)
  • Short punchy paragraphs of 2-3 sentences
  • Use lists (like this one!) and bold/italics when possible 
  • Don’t forget the visuals! Including: videos, images, charts, graphs, quotes, call out text, embedded tweets, etc.
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